Our Story
We're Akanksha and Aarti Chhabra. In July 2015, we started Pastels & Pop to bring the beauty of Indian handicraft to South India, in a way it hadn't really been seen there before. Every pair of juttis we make is inspired by that heritage, and it's something we take a lot of pride in.
Our Story
Our juttis have been worn by some of Bollywood's biggest names: Anushka Sharma, Sonam Kapoor, Karisma Kapoor, Sara Ali Khan, Kriti Sanon, Sonakshi Sinha, Malaika Arora, Taapsee, Diya Mirza, and Parineeti Chopra. We've been featured in Grazia, Femina, Vogue, Hello!, and India Today. And with the love of clients from all over the world, Pastels & Pop is now one of the most adored jutti labels internationally.
Philosophy
Luxury with comfort.
Made by hand.
We handpick every sequin, choose each fabric ourselves, and finish every piece by hand, start to finish.
Learned across generations.
Our artisans trained in techniques passed down long before us, and every pair blends that craft with a modern look.
Built around you.
Every collection comes down to what our customers actually need, and staying true to what we stand for.
Meet the founders
We've run Pastels & Pop together since day one, and we still sign off on every collection ourselves.
Frequently Asked Questions
Who founded Pastels & Pop?
Sisters Akanksha and Aarti Chhabra founded Pastels & Pop in July 2015.
What is a jutti?
A jutti is a traditional handcrafted shoe that originated in Punjab, India. Ours are made using embroidery and finishing techniques passed down through generations.
Where are your juttis made?
Every pair is handcrafted using traditional Punjabi jutti-making techniques, the same ones our founders brought to South India in 2015.
Which celebrities have worn Pastels & Pop?
Anushka Sharma, Sonam Kapoor, Karisma Kapoor, Sara Ali Khan, Kriti Sanon, Sonakshi Sinha, Malaika Arora, Taapsee, Diya Mirza, and Parineeti Chopra have all worn our juttis.
Do you ship internationally?
Yes. We ship to customers all over the world.
Shop the collection that started it all
Shop Juttis